As an online retailer who specializes in mens wedding rings, I’m often asked to expand upon the benefits of white gold versus yellow gold rings. In case you haven’t noticed, white gold has become a lot more popular over the past 10 to 20 years. For some designers, it sells even better than yellow gold, but there are still some “purists” who wouldn’t dream of buying anything but a yellow gold wedding ring. 

Ultimately, the decision to choose one color of gold over another is a matter of personal preference, but there are some major differences between the metals. Here are some of the key facts about yellow and white gold rings. 


Facts about White Gold – 
  • White gold has the same brilliance as yellow gold, only it has a silvery white color 

  • White gold is often preferable because it complements every skin tone, but white gold doesn’t occur naturally; it must be alloyed with “white” metals in order to get its white color. 

  • Some people are allergic to the nickel that is sometimes alloyed with gold to “whiten” it, but more designers are making their white gold rings “nickel-free”. Other possible whiteners include palladium, platinum, chromium, cobalt, tin, zinc, and indium. 

  • White gold rings are coated with rhodium plating which will wear off over time, requiring a trip to the jeweler for re-plating. The nice part about this is that a new coat of rhodium makes the ring look brand new again. 

  • Looking at white gold versus yellow gold in terms of cost, white gold is often more expensive than yellow gold because it requires more processing. 

Facts about Yellow Gold – 
  • Yellow gold is unmistakably gold. This may sound like an understatement, but when you wear yellow gold, it will not be mistaken for another metal, such as silver or titanium. 

  • When looking at white gold versus yellow gold, one advantage of yellow gold is that it will retain its color and will never need to be re-plated. 

  • Yellow gold rings are not alloyed with nickel and are not known to cause skin allergies or dermatitis. Rather, yellow gold is made by mixing pure gold with alloy metals like zinc or copper. 

  • Yellow gold is also one of the most malleable metals in the world, which makes it is perfect for crafting into elaborate designs without putting too much stress on the metal. 

No matter which color of gold you choose, 18K gold is the most popular choice for wedding jewelry. If after reviewing the characteristics of white gold versus yellow gold you still cannot decide which one to get, try this. Find a few designs you like first, and then look at each of them in white and yellow gold. When you look at them side by side, it is much easier to pick the one you like best. For the best selection of mens gold wedding rings, shop at

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